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Aonix, Inc.


Avnet, Inc.


Freescale Semiconductor


MontaVista Software


MySQL
June 10th, 2009 — Redmond, Washington

Avnet Electronics, 10785 Willows Rd NE, Suite 100,
Redmond, WA 98052


Products / Technologies / Solutions

Please join us at Avnet Electronics in Redmond, Washington, for a technical seminar about embedded development. Join representatives from Freescale Semiconductor, MontaVista Software, Aonix, and MySQL to learn about the latest hardware and software technologies, products and solutions for the embedded industry. Seminar attendees will be able to see product demos, attend presentations about embedded hardware and software technologies, as well as talk to company representatives about their technical and business requirements. A complimentary breakfast will be provided.


Presentation abstracts:


Aonix

Aonix products and services are working today supporting Fortune 500 customers in global markets including transportation, avionics, signaling, telecommunications, industrial automation, defense, and energy segments.  With 20+ years experience in real-time embedded systems, Aonix is helping customers modernize their embedded software infrastructure to support more demanding applications with cost-effective and high-reliability solutions.

Presentation: Why embedded Java enables higher Competitive Advantage

Abstract:
Embedded systems complexity and cost is rising exponentially along with Moore's Law. The entire cycle from design, code-edit-debug, integration, all the way through to field support must be able to meet higher productivity and capability requirements to satisfy requirements of the engineers who build the applications, managers who are responsible for cost-containment and project delivery, and customers whose businesses depend on system quality and reliability. Java-enabled applications provide all stakeholders with cost-effective and field proven technology to support requirements from implementation to deployment under the most stringent embedded profiles. In this session, Aonix will demonstrate how a Java enabled system with PERC will improve your capabilities to manage risk, improve software modernization efforts, and deliver highly reliable embedded systems.


Freescale

Freescale Semiconductor is the global leader in the design, manufacture and supply of embedded processors. Their integrated solutions span the application spectrum – from next-generation networking equipment to engine control systems and factory automation. They are the number one supplier of semiconductors to the automotive industry, and are at the forefront in development of technologies and standards that will be critical for making cars safer, more fuel efficient and environmentally friendly. Freescale connects billions of people to the Internet – they are the number one supplier of communication processors including their leading PowerQUICC communications processors, and the advanced QorIQ communications platforms that offer a smarter approach to multicore - both built on Power Architecture technology.

Presentation: 45nm Product and Roadmap

Abstract:
As the leading provider of single and multi-core processors for embedded networking and industrial applications, the seminar presentation will cover the current 90nm product offering, as well as look at the transition and near-term roadmap into Freescale's new 45nm single and multi-core offerings, focusing on the pin-compatible QorIQ family.


MontaVista

MontaVista Software, Inc. is the leader in embedded Linux commercialization. For over 10 years, MontaVista has been helping embedded developers get the most out of open source by adding commercial quality, integration, hardware enablement, expert support, and the resources of the MontaVista development community. Because MontaVista customers enjoy faster time to market, more competitive device functionality, and lower total cost, more devices have been deployed with MontaVista than with any other Linux.

Presentation: A New Approach to Embedded Linux Development

Abstract:
MontaVista Linux 6 is a revolutionary new approach to embedded Linux development. By delivering Market Specific Distributions, combined with the new MontaVista Integration Platform, MontaVista gives commercial device developers the flexibility to design and deliver products uniquely tailored for their target market. Far too often, embedded developers find themselves locked into early software choices, unable to fully leverage the power of the open source community and without the right tools to customize the software to their specific application requirements. MontaVista Linux 6 addresses these challenges by providing a complete embedded Linux development environment comprised of Market Specific Distributions, development tools, and the support and maintenance required by developers to fully leverage the semiconductor Linux technology and resources from the open source community.


MySQL

MySQL is the most popular open source database software in the world. Over 2000 ISVs, OEMs, and VARs rely on MySQL Embedded Server to make their products more competitive, bring them to market faster, and lower their cost of goods sold (COGS). MySQL Embedded Server is a zero administration database with the high performance, scalability and reliability necessary to meet the requirements of even the most demanding applications, such as Telco and Network Management.  As part of Sun Microsystems, MySQL provides the support of a large global vendor and the backing of a large, vibrant open source community.  

Presentation: Why embedded MySQL is a leading data management solution for OEMs and ISVs

Abstract:
Companies that require an embedded database for their commercial appliances, products, and systems have a myriad of challenges to meet. From managing the market landscape, dealing with competitors, providing a seamless installation experience, and of course controlling cost of good sold; it’s extremely important that companies rely on a cost effective and proven embedded database technology. For the past 12+ years, MySQL has been working to define a new database standard. This is based on our dedication to provide a less complicated solution at a greatly reduced total cost of ownership. MySQL's database solutions embody an open-source based software architecture while delivering superior speed, reliability, ease of use, and low cost. This presentation will cover the both the market/business aspects for MySQL’s success in the embedded market arena, as well as provide an update on the available features within the MySQL database today.


Avnet

Avnet Electronics Marketing is one of the world's largest technology marketing, distribution and services companies. In addition to offering a broad array of electronic components from leading manufacturers, Avnet also provides engineering design-chain services combined with world-class supply-chain services to its customers globally. Truly focused on exceeding your needs and expectations, Avnet is a company dedicated to giving you Support Across the Board.



Seminar Agenda

8:15Registration and continental breakfast
8:45Welcome and Introduction
9:0045nm Product and Roadmap (Freescale Semiconductor)
9:30A New Approach to Embedded Linux Development (MontaVista Software)
10:00Break; exhibitor demos, table-top information, Q&A
10:30Embedded MySQL - a leading data management solution for OEMs and ISVs (MySQL)
11:00Why embedded Java enables higher Competitive Advantage (Aonix)
11:30Break; exhibitor demos, table-top information, Q&A
12:00Closing comments

For additional questions, please contact Craig Hambelton